Tag Archives: Social Media

  • unboxing experience

    Unboxing Helps Build Brand Loyalty for Ecommerce Businesses

    People love receiving packages in the mail. It’s a little gift to themselves. You’ll see that with subscription boxes, offering monthly or weekly goodies in the mail, usually in nicely packaged boxes. But subscription boxes don’t need to be the only companies offering their orders in neat little boxes. Ecommerce businesses of all kinds can […]

  • Retail Stores Who Close Shop Are Always Open Online

    Let’s face it; the cost of renting out a retail space and training over hundreds of employees can be extremely pricey. And there’s no doubt that online shopping has become increasingly popular, causing the decreasing in-store traffic. Opening multiple store locations has become a dying trend, but opening your brand to online shoppers is a popular alternative to reaching a target audience.

  • Twitter Offers

    Twitter Offers: Offer Digital Coupons Within a Tweet

    Twitter recently introduced another feature for advertisers and shoppers. Twitter Offers enables advertisers to offer Twitter users a coupon that they can add to their credit or debit card and redeem in stores or online.

  • Social Commerce

    Social Commerce: The Next Big Thing

    Social commerce sales will reach $30 billion/year by 2015 with 50% of web sales occurring through social media (Vocus). So, what exactly is social commerce? Social commerce can be defined very broadly or narrowly. In the broad sense, social commerce is how marketers leverage social media to influence consumers’ shopping behavior, spanning product consideration, purchase intent, the […]

  • AmazonCart and Twitter

    Twitter’s Social Shopping Cart: #AmazonCart

    A recent partnership between Amazon and Twitter will allow users of both platforms to add Amazon products directly to their Amazon cart with a single tweet. How it Works Users can respond to a tweet containing a Amazon product link with the hashtag #AmazonCart to add the product to their shopping cart. The item will […]

  • Pinterest Ecommerce

    How To Leverage Product Pins For Your Ecommerce Business

    Back in August, Pinterest became a true driver of online sales for businesses with their introduction of rich pins called “Product Pins”. Product pins provide viewers more information than a standard pin including pricing, availability, and where to buy. The advantages of using product pins over a regular pin are that they: Get higher click-through […]